The Write Impression’s commitment to its Corporate Social Responsibility (CSR) is built upon a dedication to the values of business, intrinsic since our inception. Those values were built upon a responsibility to employees, clients and customers, to our local communities and to the environment.
Our vision for The Write Impression has always included doing things a certain way, which we have incorporated into our core business strategy to create lasting and sustainable relationships with clients and customers, whilst building our reputation as an organisation you would be proud to do business with.
We combine integrating our commitments to CSR into day-to-day operations while actively seeking opportunities to help charitable causes and support local community ventures.
The health and happiness of our employees is always paramount, as a positive environment is not only beneficial the general wellbeing, it is also crucial to maintaining a creative environment for our team to flourish.
We are extremely serious about our role within local communities, both business and social, and have actively supported a number of local events and projects, whilst our fundraising and environmental efforts make up a crucial part of our organisation. Below are just some examples of how we aim to extend support to worthwhile causes...
The Write Impression has created and hosted a series of charity networking events under our ‘Tea Time Networking’ banner. These original and unique events are used to both raise money and promote all important awareness for sometimes under-represented causes. To try and get the East Anglian business community talking about these issues and seeing what they could do to help.
Our first Tea Time Networking event was in aid of the Alzheimer’s Society, bringing together the Mayor of Ipswich with almost 100 delegates for afternoon tea, raising awareness and £400 for the Alzheimer’s Society in the process.
Our second event tackled the issue of mental health, and in particular supported the ‘Time to Change’ campaign to try and change attitudes towards mental health. The event raised £500 and vital awareness amongst the business community for Colchester MIND, the local organisation of the UK’s mental health charity, who provide support and help challenge the stigma surrounding mental health, an issue which affects 1 in 4 people in the UK at some point in their life.
In 2012 Emmaus Colchester became The Write Impression’s sponsored charity of the year. Emmaus is a fantastic charity working to help homeless people get off the streets and rebuild their lives by providing a place to stay in exchange for full-time work. We provided a year’s press and communication plan for Emmaus Colchester, helping to raise their profile of their great work among the local community.
National Walk to Work Week was a project that emphasised how beneficial regular walking can be to our health, while also helping the environment by cutting emissions. The team at The Write Impression walked the gargantuan distance of 3.4 miles and saved a combined 2.95kg of carbon dioxide. While it may not be feasible for everybody to walk every day, many of us can make a small change by replacing a short journey with a short walk which can have a hugely positive impact on our long-term health, and the health of our planet.
The Healthy Ambitions project to improve the wellbeing and health of employees, saw the launch of the ‘One Million Steps’ campaign aiming to get us all walking just a little bit further, and making a big difference to our health. The aim was for each member of the team to walk 10,000 steps a day, and recognise the difference this can make to not only our health, but also our general wellbeing.
One Wednesday in May 2013, the team at The Write Impression all left their dignity at the door and donned purple wigs for the day in support of CLIC Sargent – a charity raising vital funds and providing support for children and young people with cancer.
Partner Kate Everett played a key role in the mammoth project of raising the money and building the new ‘Lawford Community Pavillion’. This seven-year project involved raising over £500,000 to build a new mutli-purpose pavilion for Lawford Football Club and the surrounding community.
The business sector can play an important role in maintaining and building local communities. To that end The Write Impression was pleased to support and promote Manningtree’s ‘Weird and Wonderful Christmas Fayre’.
MacMillan Coffee Mornings are the charity’s biggest fundraising events, raising money to support the 2 million people living with cancer in the UK. In 2012, 115,000 people signed up to host their own, and in doing so raised over £15million. Over the years, TWI has hosted and attended several MacMillan coffee mornings, keen to support one of the UK’s most caring cancer charities.
In 2011, we worked with ORB (Organisation for Responsible Business) to help them encourage small and medium enterprises to pay attention to their CSR. With an ORB membership, small companies were able to announce their social and environmental consciousness to their customers and clients, without having to shell out for ISO accreditation.
We are proud to have worked with Dancing Giraffe, an Essex-based disability access charity, including promoting not only the UK’s but also the world’s largest event for IDPwD, International Day for People with Disabilities, which took place at Anglia Ruskin Chelmsford on December 1, 2012.
Our new client Colbea is a not-for-profit organisation dedicated to offering business start-up help in Essex, providing flexible, serviced office space and business training and advice to the region’s most enterprising minds. We are very excited to begin work with Colbea in the New Year, promoting their services and potentially even offering business workshops ourselves!
Partner Caroline Foster, is a mentor for the EEPs Suffolk b2b mentoring programme, helping young and fledgling business owners grow and develop through one to one mentoring support. http://www.suffolkchamber.co.uk/membership/suffolk_b2b_mentoring
The Write Impression was delighted to support the Prince’s Trust – the youth charity for changing young lives. Kate and Caroline delivered a series of workshops in marketing and PR for Prince’s Trust candidates, as well as supporting members starting up new business enterprises.